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Showing posts from February, 2023

Galaxy advert CSP

  1) What key conventions of TV advertising can you find in the Galaxy advert? Place:  Italy Celebrity:  Audrey Hepburn Product:  Galaxy chocolate Time:  1950s Gender:  Men & Women 2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. The TV advertisement for Galaxy uses a range of stereotypes. 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  For the Galaxy advert, the advertising agency used a CGI-version of Hepburn from 1953, the year of her hit film Roman Holiday. The advert is set on the luxurious Italian Riviera which creates intertextuality and nostalgia – two key audience pleasures. 4) What is intertextuality? Intertextuality is where one media product (e.g. Galaxy) makes reference to other media products (e.g. Audrey Hepburn movies such as 1953 film Roman Holiday) to interest and engage the audience. 5) What Audrey Hepburn film is suggested in this ad

January assessment learner response

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). WWW- This is a good lesson in the demands of GCSE exams in terms of knowledge and exam technique. Your Q6 essay starts well and shows an understanding  of the texts but now we need to add consistency and depth. EBI- Revise industry and audience terminology and theory: you cannot leave an 8-mark question blank like Q3. For Q6, the knowledge of the CSPs is solid but you need more focus on the media debate in the question for the top levels. 2) Read  the mark scheme for this assessment  carefully (you'll need your Greenford Google login to access this).    Write down the mark you achieved for each question: Q1: 1 mark Q2: 0 marks Q3: 0 marks Q4: 0 marks Q5: 2 marks Q6: 7 marks I shouldve revised more Media terminology and revised on the mark scheme and how things work in a test. 3) Look specifically at  question 3  - did you successfully write about both the  pr